w3c

w3c

Principles of Cookie Usage
What Are Cookies?
A cookie refers to a small data file that a server sends to the browser, which then stores it on the user's computer. Upon each subsequent visit to the same server, the browser sends this data back to the server. Cookies are commonly used to distinguish individual users, store user preferences, and facilitate the use of websites. Cookies help in various ways, such as:
   • Ensuring the proper functionality of our website to complete the purchase process with minimal difficulty.
   • Remembering login details of our customers, so they don't have to enter them every time.
   • Identifying which pages and features are most frequently used by visitors, enabling us to tailor our offer to your preferences.
   • Assisting in determining which ads visitors view most frequently, preventing the display of the same ad repeatedly or showing ads for products in which they have no interest.
Cookies pose no danger to the computer itself. Nevertheless, cookies are significant for privacy protection.

Types of Cookies We Use
Cookies used on our website can be categorized into two basic types based on their duration. Short-term, so-called "session cookies," are temporary and remain stored in your browser only until you close it. Long-term, or "persistent cookies," remain stored on your device much longer or until manually deleted (the duration of keeping cookie files on your device depends on the settings of the cookie itself and your browser settings).
In terms of the function each cookie serves, they can be divided into:
   • Conversion cookies, allowing us to analyze the performance of various sales channels.
   • Tracking cookies, which, in combination with conversion cookies, help analyze the performance of various sales channels.
   • Remarketing cookies used for personalizing ad content and targeting correctly.
   • Analytical cookies, helping us enhance the user experience of our website by understanding how users interact with it.
   • Essential cookies, crucial for the basic functionality of the website.
Third-Party Cookies
We also use various services from our partners who also use cookies. These cookies are managed by third parties, and we do not have access to read or write this data. This includes advertising delivery systems or visitor analysis.
On our website, we use the following cookies:
Publisher / Cookie Name
Type
Google (AdWords, Analytics, DoubleClick...)
Analytical, tracking, conversion, remarketing
Facebook
Tracking, conversion, remarketing
Consent to Cookie Storage or Rejection of Cookie Usage
The use of cookie files can be adjusted using your internet browser. Most browsers automatically accept cookies by default. You can choose to decline cookies or set the use of only specific cookies through your web browser.
Information about browsers and how to configure cookie preferences can be found on the following websites:
Chrome
https://support.google.com/accounts/answer/61416?hl=en
Firefox
http://support.mozilla.org/en/kb/enable-and-disable-cookies-website-preferences
Microsoft Edge
https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
Android
https://support.google.com/chrome/answer/2392709?hl=en

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